At Cognitio Strategies, we thrive on complexity. We are a team of dedicated marketing specialists founded on the belief that world-changing technology deserves world-class strategy. We saw brilliant innovators, engineers, data scientists, artists, and visionary developers building incredible products that lacked a clear path to market. We built this agency to be their dedicated growth partner.
We are not generalists. We are deeply embedded in the cultures, technologies, and market dynamics of AI and Web3 Gaming. This native understanding allows us to translate intricate technical concepts into powerful narratives that build communities, attract users, and drive real-world adoption around avant-garde products.
Our mission is to empower the architects of the future. We provide specialized, in-house marketing expertise for pioneers in Artificial Intelligence and Web3 Gaming, helping them navigate nascent markets and achieve category leadership.
We start by understanding your technology at a fundamental level. We learn your product, your vision, and your unique value proposition.
We don't believe in one-size-fits-all solutions. We design bespoke marketing frameworks built on data, industry insights, and a clear understanding of your goals.
From community management to complex product launches, our team becomes an extension of yours, executing with precision, passion, and transparency.
The landscapes of AI and Web3 Gaming are constantly evolving, and so are our strategies. We continuously monitor performance, adapt to market shifts, and optimize for sustainable growth.
With years of experience in the marketing industry, I have a proven track record of success in product marketing, go-to-market strategies, and live operations campaigns.
As the former Head of Digital Marketing at Illuvium, I oversaw the digital marketing strategy and execution across 5+ products, including Illuvium: Overworld, Illuvium: Arena, Illuvium: Zero, Illuvium: Beyond, and Illuvidex. I managed paid advertising, social media strategy and management, blog and news hub planning and implementation, full email marketing strategy and implementation, coordinating with partners for all Illuvium-related activities, announcements, and deal implementation.
Prior to my role as the Head of Digital Marketing at Illuvium, I worked at several leading gaming companies, including Lightbulb Crew for Focus Entertainment, Firesquid, and Paradox Interactive. I released Otherside as their Product Marketing Manager on PC, PS4, XBOX1, and Nintendo Switch, making it to IGN’s top 10 Tactical RPGs of all time!
I have also worked on Airlines Manager as PMM, which has over 13 million users, and developed several go-to-market strategies for PC and mobile games. In the past I’ve served as head of Gaming Department at HYPE, one of the most premium marketing agencies in the Web3 space, where I worked on exciting P2E’s and metaverse marketing strategies for a wide variety of clients.
I’ve now built a team of driven experts in their field to take on new challenges and projects, ready to craft quality products that meet or exceed your specifications.
Trust me to bring my dedication, expertise, and experience to the table to deliver exceptional results for your budding ideas.
